All episodes

Ep.40 Mastering Authenticity - Building a Personal Brand for the Digital Age

Ep.40 Mastering Authenticity - Building a Personal Brand for the Digital Age

26m 43s

In this episode of the Online Business by Design podcast, host Ivana Ivanek dives into the true meaning of authenticity in building a personal brand.

Ivana discusses the common misconceptions about authenticity on social media and provides actionable insights on creating a visibility strategy that resonates with your audience without being overly vulnerable.

Tune in to learn how to make meaningful connections and stand out in the digital space.

Ep.39 Evergreen Visibility with Pinterest: How to Use the Platform to Consistently Attract Leads - with Dana Johnson

Ep.39 Evergreen Visibility with Pinterest: How to Use the Platform to Consistently Attract Leads - with Dana Johnson

38m 40s

In this episode of the Online Business by Design podcast, host Ivana Ivanek welcomes Dana Johnson to discuss how to leverage Pinterest as an evergreen marketing tool.

Dana shares her journey from a 9-5 job to becoming a successful entrepreneur and delves into practical steps on using Pinterest to drive traffic and generate leads. The episode covers key metrics for Pinterest success, the concept of evergreen content, and strategies for visual storytelling.

Ep.38 Redefining Success and Wealth - with Kayla Burch

Ep.38 Redefining Success and Wealth - with Kayla Burch

46m 54s

In this episode of the Online Business Play Design podcast, host Ivana Ivanek welcomes Kayla Burch, an expansion coach for high achievers. They discuss breaking free from subconscious limitations and embracing a new definition of success and wealth. Key topics include personal definitions of success, the impact of family and societal beliefs on our view of wealth, the importance of inner work, and the fear of success versus failure.

Grab your favourite note-taking device and get inspired.

Ep.37 Building a Succesful Email Marketing Strategy

Ep.37 Building a Succesful Email Marketing Strategy

21m 38s

In this episode of the Online Business by Design podcast, host Ivana Ivanek emphasizes the importance of building and maintaining your own email list as a fundamental asset for your business.

Ivana discusses why relying solely on social media is risky and explains how email marketing can provide a personal and direct way to connect with potential customers. She shares her personal shopping experience to illustrate how early engagement and personalized follow-ups can lead to sales.

Ep.36 Authenticity Over Achievement, The Guide to Meaningful Success - with Dr. Natalia Wiechowski

Ep.36 Authenticity Over Achievement, The Guide to Meaningful Success - with Dr. Natalia Wiechowski

49m 44s

In this episode of the Online Business By Design Podcast, host Ivana Ivanek sits down with Dr. Natalia Wiechowski, a former international speaker, best-selling author and award-winning LinkedIn expert.

Natalia shares her transformative journey from a high-achieving 'LinkedIn Unicorn' to her authentic self. After two significant sabbaticals, she discusses overcoming personal and professional challenges, embracing creativity, and integrating feminine energy into her life and work. Natalia provides insights into her new perspective on personal branding, her current daily routine, and the importance of vulnerability in building meaningful connections.
Grab your favourite note-taking device and get inspired!

Ep.35 Turn Emotions Into Stories That Sell - with Loren Cellentani

Ep.35 Turn Emotions Into Stories That Sell - with Loren Cellentani

39m 39s

In this episode of the Online Business by Design podcast, host Ivana Ivanek welcomes back guest Loren Cellentani to explore how to turn emotions into stories that sell.
Grab your favourite note-taking device and enjoy the listen.

Ep.32 Build Your Impactful Online Presence

Ep.32 Build Your Impactful Online Presence

32m 14s

In this episode of the Online Business by Design podcast, I delve into transitioning from traditional business practices to building a robust online presence. I addresse common fears such as the fear of being seen and judged, and emphasize the importance of personal branding over mere expertise. This episode provides actionable steps to taking control of social media usage, letting go of other people's opinions, and creating compelling content.
Grab your favourite note-taking device and get inspired!

Ep.31 Understanding Masculine & feminine Dynamics in a Relationship when Building a Business - with Alessandro Frosali

Ep.31 Understanding Masculine & feminine Dynamics in a Relationship when Building a Business - with Alessandro Frosali

46m 56s

In this insightful episode of the Online Business by Design podcast, host Ivana Ivanek welcomes Alessandro Frosali, a motivational speaker and men's work facilitator, to discuss the contrasting experiences of men and women regarding social silencing and communication challenges. Alessandro shares his journey from a marketing background to mentoring men on reclaiming their masculine edge.