Online Business By Design

Welcome to the Online Business By Design Podcast.
I'm your host Ivana Ivanek, and this is your mindset and marketing podcast to help you reach your full potential and build your digital business without burning out.
And most importantly, enjoy your business journey while you are making money and impact. Grab your favourite note-taking device, lean back and get inspired.

I believe that everything you need to build the business of your dreams is already within you.

It is time to stop playing small!

Online Business By Design

Latest episodes

Ep.84 Consistency That Fits Your Real Life and Builds Your Personal Brand

Ep.84 Consistency That Fits Your Real Life and Builds Your Personal Brand

19m 4s

Host Ivana Ivanek discusses how new, bigger goals often feel “impossible,” especially around consistent content creation and personal branding, and argues that action—not overthinking—compounds results.

She shares her own journey of believing it was impossible to live by the ocean, delaying for 10 years, then committing to opportunities that led her from Greece to Southeast Asia to living in Curaçao, while acknowledging imperfect realities like bureaucracy, fatigue, and shifting priorities. Ivana reframes consistency as something that must be redefined with changing identities and circumstances, like adjusting an exercise routine from her athlete days to now.

Grab your favourite note-taking device...

Ep.83 The Leadership Identity Shift - with Navid Nazemian

Ep.83 The Leadership Identity Shift - with Navid Nazemian

44m 29s

In this episode, Ivana Ivanek connects with leadership expert Navid Nazemian to unpack what really happens when high performers step into leadership roles. Drawing from decades inside global companies like Adidas, GE, and Vodafone, Navid reveals why even the most capable leaders struggle when the stakes rise—and what’s missing in how we prepare them.

Together, they explore the inner and outer game of leadership, the six qualities that define extraordinary leaders today, and why burnout is more common at the top than we think. This conversation is a must-listen for anyone growing a business, building a personal brand, or stepping...

Ep.82 Why Personal Branding is No Longer Optional

Ep.82 Why Personal Branding is No Longer Optional

26m 4s

In this episode, Ivana Ivanek shares a raw and honest behind-the-scenes look at her recent move to Curaçao and the deeper lessons it revealed about business, identity, and personal branding.
She breaks down why personal branding is no longer optional in today’s saturated market and why most people aren’t held back by strategy, but by fear, self-judgment, and identity blocks.

If you’ve been struggling to show up online, feel “weird” on camera, or worry about what people think, this episode will help you understand what’s really holding you back and how to move through it.

Grab your favourite note taking...

Ep.81 How to Stop Procrastinating - with Robin J Emdon

Ep.81 How to Stop Procrastinating - with Robin J Emdon

38m 39s

Host Ivana Ivanek welcomes Robin J. Emdon to the Online Business by Design podcast to unpack chronic procrastination and how it quietly blocks progress, growth, and energy, especially for entrepreneurs building an online business and personal brand.

Robin shares how he recognized his own long-term procrastination after taking 10 years to finish a part-time degree, then connected it to costs across health, finances, relationships, and career.

He explains procrastination as an “inside job,” driven by survival wiring (limbic system) overriding rational planning (prefrontal cortex), and describes three “ingredients” for productivity.

They discuss practical momentum-building through understanding energy patterns, using a...